The media creates a simulation of reality which presents the masses with models of being. This hyper-reality comes to influence fashion, art, music and literature; it affects body as well as mind by planting promotional seeds that grow to become accepted values for the individual and for society.
The phenomena manages to conceal what an individual might be really looking for by inhibiting their ability to assess effective personal needs and desires. I am intrigued by this phenomena and in order to remind myself that I am inescapably affected by it I produced the work that is questioning its effects. I chose Vacuum Forming as a technique to create of a solid from one side and a empty from the other side plastic shell. I dictate viewer's point of view using a camera which is live feeded to the front screen show perfect shape of these 'crusts'. The viewer becomes aware of the ‘the void’ in every object only if they walk around the space.